WINDY CITY NOVELTIES
APRIL 2012 - SEPTEMBER 2015
WCN is known for their unique offering of party favors, supplies, glow sticks, and light-up toys for both B2B & D2C markets.
Day of the Dead homepage graphics shown across all device types.
HOLIDAY-RELATED HERO IMAGES
Designed all creative assets needed for email content and website graphics. Used Photoshop to create holiday-related hero images, category thumbnails, icons, composited images, ad banners, etc. for digital campaigns. Worked closely with e-commerce and marketing teams to manage all creative assets needed from the art department.
EMAIL CAMPAIGNS
Used Photoshop to design layouts and create graphics for marketing emails that corresponded with holidays, decorations, and themed parties.
PRODUCT PICTURES
Photographed products to create consistency and modernize the brand. Set up and conducted product photoshoots on-site. Used Photoshop to retouch and enhance images. Made composite images of products within party scenes and on models.
PRODUCT PACKAGING
Created graphics and illustrations using Illustrator to create a display box that held a new flashlight product to sell in stores.
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